/* ==========================================================================
   TERRYKIM.COM — cinematic monochrome system
   ========================================================================== */

:root {
  --black: #0a0a0a;
  --white: #f2f1ed;
  --bg: var(--black);
  --fg: var(--white);
  --muted: rgba(242, 241, 237, 0.55);
  --faint: rgba(242, 241, 237, 0.22);
  --line: rgba(242, 241, 237, 0.14);
  --pad: clamp(20px, 4.5vw, 72px);
  --gap: clamp(24px, 3vw, 48px);
  --ease: cubic-bezier(0.77, 0, 0.175, 1);
  --ease-out: cubic-bezier(0.16, 1, 0.3, 1);
  --font-display: "Inter Tight", "Inter", system-ui, sans-serif;
  --font-body: "Inter", system-ui, -apple-system, sans-serif;
  --font-serif: "Instrument Serif", Georgia, "Times New Roman", serif;
  --font-jp: "Noto Serif JP", "Hiragino Mincho ProN", serif;
}

body.is-light {
  --bg: var(--white);
  --fg: var(--black);
  --muted: rgba(10, 10, 10, 0.58);
  --faint: rgba(10, 10, 10, 0.22);
  --line: rgba(10, 10, 10, 0.14);
}

*, *::before, *::after { box-sizing: border-box; }
html { scroll-behavior: auto; -webkit-text-size-adjust: 100%; }
html.lenis, html.lenis body { height: auto; }
.lenis.lenis-smooth { scroll-behavior: auto !important; }
.lenis.lenis-stopped { overflow: hidden; }

body {
  margin: 0;
  background: var(--bg);
  color: var(--fg);
  font-family: var(--font-body);
  font-size: 17px;
  line-height: 1.6;
  -webkit-font-smoothing: antialiased;
  -moz-osx-font-smoothing: grayscale;
  transition: background-color 1s var(--ease), color 1s var(--ease);
  overflow-x: hidden;
}
body.no-scroll { overflow: hidden; }

::selection { background: var(--fg); color: var(--bg); }

img { max-width: 100%; display: block; }
a { color: inherit; text-decoration: none; }
button { font: inherit; color: inherit; background: none; border: 0; padding: 0; cursor: pointer; }
h1, h2, h3, h4, p { margin: 0; }
ul { list-style: none; margin: 0; padding: 0; }

/* Grain overlay */
body::after {
  content: "";
  position: fixed; inset: -50%;
  width: 200%; height: 200%;
  pointer-events: none;
  z-index: 9990;
  opacity: 0.045;
  background-image: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='300' height='300'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='0.9' numOctaves='2' stitchTiles='stitch'/%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23n)'/%3E%3C/svg%3E");
  animation: grain 0.7s steps(4) infinite;
  mix-blend-mode: overlay;
}
@keyframes grain {
  0% { transform: translate(0, 0); }
  25% { transform: translate(-3%, 2%); }
  50% { transform: translate(2%, -4%); }
  75% { transform: translate(-1%, 3%); }
  100% { transform: translate(3%, 1%); }
}

/* ---------- Typography ---------- */
.label {
  font-family: var(--font-body);
  font-size: 11px;
  letter-spacing: 0.22em;
  text-transform: uppercase;
  color: var(--muted);
  font-weight: 500;
}
.display-xl, .display-l, .display-m, .display-s {
  font-family: var(--font-display);
  font-weight: 500;
  letter-spacing: -0.045em;
  line-height: 0.94;
  text-wrap: balance;
}
.display-xl { font-size: clamp(3rem, 9.4vw, 10rem); text-transform: uppercase; }
.display-l  { font-size: clamp(2.5rem, 6.4vw, 6.6rem); text-transform: uppercase; }
.display-m  { font-size: clamp(2rem, 4.2vw, 4.2rem); letter-spacing: -0.035em; line-height: 1.02; font-weight: 400; }
.display-s  { font-size: clamp(1.5rem, 2.6vw, 2.4rem); letter-spacing: -0.03em; line-height: 1.1; font-weight: 400; }
em, .serif {
  font-family: var(--font-serif);
  font-style: italic;
  font-weight: 400;
  letter-spacing: -0.01em;
}
.display-xl em, .display-l em { font-size: 1.04em; text-transform: none; }
.display-m em, .display-s em { font-size: 1.08em; }
.lede {
  font-size: clamp(1.15rem, 1.55vw, 1.5rem);
  line-height: 1.45;
  font-weight: 300;
  max-width: 34em;
  text-wrap: pretty;
}
.body { max-width: 36em; text-wrap: pretty; }
.body p + p { margin-top: 1.1em; }
.muted { color: var(--muted); }
.jp { font-family: var(--font-jp); font-weight: 400; }
strong, b { font-weight: 600; }

/* ---------- Layout ---------- */
.container { padding-inline: var(--pad); }
.section {
  position: relative;
  padding-block: clamp(96px, 13vw, 200px);
}
.section--tight { padding-block: clamp(64px, 8vw, 120px); }
.section__head {
  display: grid;
  grid-template-columns: 1fr;
  gap: 18px;
  margin-bottom: clamp(48px, 6vw, 96px);
}
.eyebrow {
  display: flex; align-items: center; gap: 16px;
  color: var(--muted);
}
.eyebrow .label { color: inherit; }
.eyebrow__num {
  font-family: var(--font-display);
  font-size: 12px; letter-spacing: 0.12em; color: var(--muted);
}
.eyebrow::after {
  content: ""; flex: 0 0 48px; height: 1px; background: var(--line);
}
.split {
  display: grid;
  grid-template-columns: minmax(0, 5fr) minmax(0, 7fr);
  gap: var(--gap);
  align-items: start;
}
.split--rev { grid-template-columns: minmax(0, 7fr) minmax(0, 5fr); }
.split > .sticky { position: sticky; top: clamp(96px, 14vh, 160px); }
.rule { height: 1px; background: var(--line); transform-origin: left; }
.stack > * + * { margin-top: clamp(28px, 3vw, 48px); }

@media (max-width: 860px) {
  .split, .split--rev { grid-template-columns: 1fr; }
  .split > .sticky { position: static; }
}

/* ---------- Stanza (staccato lines) ---------- */
.stanza { display: grid; gap: 0.35em; }
.stanza .line {
  font-family: var(--font-display);
  font-size: clamp(1.3rem, 2.1vw, 2rem);
  line-height: 1.18;
  letter-spacing: -0.025em;
  font-weight: 400;
  color: var(--faint);
  transition: color 0.9s var(--ease), transform 0.9s var(--ease);
  transform: translateX(0);
  text-wrap: pretty;
}
.stanza .line.is-on { color: var(--fg); }
.stanza .line strong { font-weight: 600; }
.stanza .line.line--big { font-size: clamp(1.8rem, 3.2vw, 3.2rem); letter-spacing: -0.035em; }
.stanza .line.line--small { font-family: var(--font-body); font-size: 1.05rem; line-height: 1.55; letter-spacing: 0; font-weight: 400; max-width: 34em; }
.stanza .line.line--gap { margin-top: 0.9em; }
.stanza--compact { gap: 0.15em; }
.stanza--compact .line { font-size: clamp(1.1rem, 1.6vw, 1.45rem); }

/* ---------- Masks & reveals ---------- */
.mask { display: block; overflow: hidden; padding-bottom: 0.06em; margin-bottom: -0.06em; }
.mask__in { display: block; will-change: transform; }
[data-reveal] { will-change: transform, opacity; }
.no-js [data-reveal], .no-js .mask__in { opacity: 1 !important; transform: none !important; }

/* ---------- Buttons ---------- */
.btn {
  position: relative;
  display: inline-flex; align-items: center; gap: 14px;
  font-family: var(--font-body);
  font-size: 12px; letter-spacing: 0.2em; text-transform: uppercase; font-weight: 500;
  padding: 0.9em 0;
  color: var(--fg);
}
.btn::after {
  content: ""; position: absolute; left: 0; bottom: 0.4em; height: 1px; width: 100%;
  background: var(--fg); transform: scaleX(1); transform-origin: right;
  transition: transform 0.6s var(--ease);
}
.btn:hover::after { transform: scaleX(0); transform-origin: left; animation: relineIn 0.6s var(--ease) 0.6s forwards; }
@keyframes relineIn { from { transform: scaleX(0); transform-origin: left; } to { transform: scaleX(1); transform-origin: left; } }
.btn .arr { display: inline-block; transition: transform 0.6s var(--ease); }
.btn:hover .arr { transform: translateX(6px); }
.btn--ext .arr { transform: rotate(-45deg); }
.btn--ext:hover .arr { transform: rotate(-45deg) translate(4px, -4px); }
.btn--fill {
  padding: 1.1em 1.9em;
  background: var(--fg); color: var(--bg);
  border: 1px solid var(--fg);
  transition: background 0.5s var(--ease), color 0.5s var(--ease);
}
.btn--fill::after { display: none; }
.btn--fill:hover { background: transparent; color: var(--fg); }
.btn--ghost { padding: 1.1em 1.9em; border: 1px solid var(--line); transition: border-color 0.5s var(--ease); }
.btn--ghost::after { display: none; }
.btn--ghost:hover { border-color: var(--fg); }
.actions { display: flex; flex-wrap: wrap; gap: 20px 40px; align-items: center; }

/* ---------- Header ---------- */
.header {
  position: fixed; inset: 0 0 auto 0;
  z-index: 9000;
  display: flex; align-items: center; justify-content: space-between;
  padding: 22px var(--pad);
  color: #fff;
  mix-blend-mode: difference;
  pointer-events: none;
}
.header > * { pointer-events: auto; }
.header__brand {
  font-family: var(--font-display);
  font-weight: 600; letter-spacing: 0.08em; font-size: 13px; text-transform: uppercase;
  display: inline-flex; align-items: center; gap: 12px;
}
.header__brand .jp { font-size: 15px; opacity: 0.7; letter-spacing: 0; }
.header__meta {
  font-size: 11px; letter-spacing: 0.22em; text-transform: uppercase; opacity: 0.6;
  display: none;
}
@media (min-width: 860px) { .header__meta { display: block; } }
.header__menu {
  display: inline-flex; align-items: center; gap: 14px;
  font-size: 11px; letter-spacing: 0.24em; text-transform: uppercase; font-weight: 500;
}
.header__menu .burger {
  width: 26px; height: 10px; position: relative; display: block;
}
.header__menu .burger::before, .header__menu .burger::after {
  content: ""; position: absolute; left: 0; width: 100%; height: 1px; background: currentColor;
  transition: transform 0.6s var(--ease), top 0.6s var(--ease);
}
.header__menu .burger::before { top: 0; }
.header__menu .burger::after { top: 9px; }
body.menu-open .header__menu .burger::before { top: 4.5px; transform: rotate(45deg); }
body.menu-open .header__menu .burger::after { top: 4.5px; transform: rotate(-45deg); }
.header__menu .t-open, .header__menu .t-close { display: block; }
.header__menu .t-close { display: none; }
body.menu-open .header__menu .t-open { display: none; }
body.menu-open .header__menu .t-close { display: block; }

/* ---------- Menu overlay ---------- */
.menu {
  position: fixed; inset: 0; z-index: 8000;
  background: var(--black); color: var(--white);
  clip-path: inset(0 0 100% 0);
  visibility: hidden;
  display: grid;
  grid-template-columns: minmax(0, 7fr) minmax(0, 5fr);
  padding: calc(72px + 4vh) var(--pad) 5vh;
  gap: var(--gap);
}
.menu.is-open { visibility: visible; }
.menu__list { display: grid; align-content: center; gap: 0.12em; min-height: 0; }
.menu__list a {
  font-family: var(--font-display);
  font-size: clamp(1.9rem, min(5.2vw, 7.6vh), 4.8rem);
  line-height: 1;
  letter-spacing: -0.045em;
  text-transform: uppercase;
  font-weight: 500;
  display: inline-flex; align-items: center; gap: 0.45em;
  color: rgba(242,241,237,0.5);
  transition: color 0.5s var(--ease), transform 0.6s var(--ease);
}
.menu__list a:hover, .menu__list a.is-current { color: var(--white); transform: translateX(0.15em); }
.menu__list a .idx { font-family: var(--font-body); font-size: 11px; letter-spacing: 0.2em; opacity: 0.5; width: 2.2em; }
.menu__aside { display: none; }
@media (min-width: 860px) {
  .menu__aside {
    display: grid; grid-template-rows: 1fr auto; gap: 24px;
    align-content: stretch;
  }
}
.menu__img {
  position: relative; overflow: hidden;
  aspect-ratio: 3 / 4; max-height: 62vh;
  filter: grayscale(1) contrast(1.05);
}
.menu__img img { width: 100%; height: 100%; object-fit: cover; object-position: 50% 20%; }
.menu__sec { display: grid; grid-template-columns: 1fr 1fr; gap: 24px; }
.menu__sec ul { display: grid; gap: 6px; }
.menu__sec a { font-size: 13px; color: rgba(242,241,237,0.6); transition: color 0.4s; }
.menu__sec a:hover { color: var(--white); }
.menu__sec .label { margin-bottom: 10px; display: block; color: rgba(242,241,237,0.4); }
.menu__foot { display: none; }
@media (max-width: 859px) {
  .menu { grid-template-columns: 1fr; grid-template-rows: 1fr auto; padding-top: 84px; }
  .menu__list a { font-size: clamp(2rem, 9vw, 3rem); }
  .menu__foot { display: grid; grid-template-columns: 1fr 1fr; gap: 20px; padding-top: 24px; border-top: 1px solid rgba(242,241,237,0.14); }
  .menu__foot ul { display: grid; gap: 6px; }
  .menu__foot a { font-size: 13px; color: rgba(242,241,237,0.6); }
  .menu__foot .label { display: block; margin-bottom: 8px; color: rgba(242,241,237,0.4); }
}

/* ---------- Curtain / loader ---------- */
.curtain {
  position: fixed; inset: 0; z-index: 9500;
  background: var(--black);
  transform-origin: top;
  pointer-events: none;
}
.loader {
  position: fixed; inset: 0; z-index: 9600;
  background: var(--black); color: var(--white);
  display: grid; place-items: center;
  pointer-events: none;
}
.loader__inner { display: grid; justify-items: center; gap: 22px; }
.loader__jp { font-family: var(--font-jp); font-size: clamp(3rem, 8vw, 6rem); line-height: 1; opacity: 0; }
.loader__name {
  font-family: var(--font-display); font-size: 12px; letter-spacing: 0.5em; text-transform: uppercase; opacity: 0.7;
  display: flex; gap: 0;
}
.loader__name span { display: inline-block; opacity: 0; }
.loader__bar { width: 120px; height: 1px; background: rgba(242,241,237,0.15); overflow: hidden; }
.loader__bar i { display: block; height: 100%; width: 100%; background: var(--white); transform: scaleX(0); transform-origin: left; }

/* ---------- Cursor ---------- */
.cursor {
  position: fixed; left: 0; top: 0; z-index: 9800;
  width: 8px; height: 8px; border-radius: 50%;
  background: #fff; mix-blend-mode: difference;
  pointer-events: none; transform: translate(-50%, -50%);
  opacity: 0;
}
.cursor-ring {
  position: fixed; left: 0; top: 0; z-index: 9800;
  width: 36px; height: 36px; border-radius: 50%;
  border: 1px solid rgba(255,255,255,0.6); mix-blend-mode: difference;
  pointer-events: none; transform: translate(-50%, -50%);
  opacity: 0;
  transition: width 0.4s var(--ease), height 0.4s var(--ease), border-color 0.4s;
}
body.cursor-hover .cursor-ring { width: 64px; height: 64px; border-color: rgba(255,255,255,0.9); }
body.cursor-hover .cursor { transform: translate(-50%, -50%) scale(0.5); }
@media (hover: none), (pointer: coarse) { .cursor, .cursor-ring { display: none; } }

/* ---------- Hero ---------- */
.hero {
  position: relative;
  min-height: 100svh;
  display: grid;
  align-items: end;
  padding: calc(72px + 6vh) var(--pad) 6vh;
  overflow: hidden;
  isolation: isolate;
}
.hero__media {
  position: absolute; inset: 0; z-index: -1;
  overflow: hidden;
}
.hero__media img {
  width: 100%; height: 100%; object-fit: cover; object-position: 68% 30%;
  filter: grayscale(1) contrast(1.08) brightness(0.72);
  transform: scale(1.15);
  will-change: transform;
}
.hero__media::after {
  content: ""; position: absolute; inset: 0;
  background:
    linear-gradient(90deg, rgba(10,10,10,0.92) 0%, rgba(10,10,10,0.55) 45%, rgba(10,10,10,0.2) 100%),
    linear-gradient(0deg, rgba(10,10,10,0.95) 0%, rgba(10,10,10,0.1) 45%, rgba(10,10,10,0.5) 100%);
}
.hero__grid {
  display: grid; grid-template-columns: 1fr; gap: 40px;
}
.hero__title { margin-block: 22px 32px; font-size: clamp(2.8rem, 7vw, 8rem); }
.hero__title .mask__in { padding-right: 0.08em; }
.hero__bottom {
  display: grid; grid-template-columns: 1fr auto; align-items: end; gap: 24px;
  margin-top: clamp(40px, 6vh, 80px);
  padding-top: 24px; border-top: 1px solid var(--line);
}
.rotator { display: flex; align-items: baseline; gap: 18px; }
.rotator__word {
  font-family: var(--font-display); font-weight: 500; letter-spacing: -0.04em; text-transform: uppercase;
  font-size: clamp(1.6rem, 3.2vw, 3rem); line-height: 1;
  display: block; overflow: hidden; height: 1em; min-width: 6em;
}
.rotator__word span { display: block; }
.rotator__still { font-family: var(--font-serif); font-style: italic; font-size: clamp(1.1rem, 1.6vw, 1.5rem); color: var(--muted); }
.scroll-hint { display: inline-flex; align-items: center; gap: 12px; color: var(--muted); }
.scroll-hint i { display: block; width: 1px; height: 44px; background: var(--line); position: relative; overflow: hidden; }
.scroll-hint i::after { content: ""; position: absolute; left: 0; top: -100%; width: 100%; height: 100%; background: var(--fg); animation: hint 2.2s var(--ease) infinite; }
@keyframes hint { 0% { top: -100%; } 60% { top: 100%; } 100% { top: 100%; } }
@media (max-width: 860px) {
  .hero__media img { object-position: 60% 20%; filter: grayscale(1) contrast(1.08) brightness(0.55); }
  .hero__bottom { grid-template-columns: 1fr; }
  .scroll-hint { display: none; }
}

/* Page hero (interior pages) */
.page-hero {
  position: relative;
  padding: calc(72px + 12vh) var(--pad) clamp(48px, 7vw, 100px);
  display: grid; gap: 28px;
  min-height: 62svh; align-content: end;
}
.page-hero .display-xl { font-size: clamp(2.6rem, 8vw, 8.4rem); }
.page-hero__meta { display: flex; gap: 24px; flex-wrap: wrap; }

/* ---------- Pillars (Stories/Systems/Soul) ---------- */
.pillars {
  display: grid; grid-template-columns: repeat(3, 1fr);
  border-top: 1px solid var(--line);
}
.pillar {
  padding: clamp(32px, 4vw, 56px) clamp(20px, 2.5vw, 40px) clamp(32px, 4vw, 56px) 0;
  border-bottom: 1px solid var(--line);
  display: grid; gap: 22px; align-content: start;
  position: relative;
}
.pillar + .pillar { border-left: 1px solid var(--line); padding-left: clamp(20px, 2.5vw, 40px); }
.pillar__num { font-family: var(--font-display); font-size: 12px; letter-spacing: 0.2em; color: var(--muted); }
.pillar__title { font-family: var(--font-display); text-transform: uppercase; font-size: clamp(1.8rem, 3.2vw, 3rem); letter-spacing: -0.04em; line-height: 1; font-weight: 500; }
.pillar p { color: var(--muted); max-width: 26em; text-wrap: pretty; }
.pillar strong { color: var(--fg); }
.pillar::after {
  content: ""; position: absolute; left: 0; right: 0; bottom: -1px; height: 1px;
  background: var(--fg); transform: scaleX(0); transform-origin: left; transition: transform 0.9s var(--ease);
}
.pillar:hover::after { transform: scaleX(1); }
.s3 {
  font-family: var(--font-display); font-size: clamp(5rem, 16vw, 16rem); line-height: 0.85; letter-spacing: -0.06em; font-weight: 500;
}
.s3 sup { font-size: 0.4em; vertical-align: super; letter-spacing: 0; }
@media (max-width: 860px) {
  .pillars { grid-template-columns: 1fr; }
  .pillar + .pillar { border-left: 0; padding-left: 0; }
}

/* ---------- Kaizen glyph ---------- */
.kaizen-glyph {
  position: absolute; right: var(--pad); top: 50%; transform: translateY(-50%);
  font-family: var(--font-jp); font-size: clamp(14rem, 34vw, 40rem); line-height: 1;
  color: transparent; -webkit-text-stroke: 1px var(--line);
  pointer-events: none; user-select: none; z-index: 0;
  writing-mode: vertical-rl;
}
.kaizen-glyph span { display: block; }
.section > .container { position: relative; z-index: 1; }

/* ---------- Rows (companies / talks / books) ---------- */
.rows { border-top: 1px solid var(--line); }
.row {
  display: grid;
  grid-template-columns: 64px minmax(0, 1fr) minmax(0, 1.1fr) 48px;
  gap: 24px; align-items: center;
  padding: clamp(26px, 3.4vw, 48px) 0;
  border-bottom: 1px solid var(--line);
  position: relative;
  transition: padding-left 0.6s var(--ease);
}
a.row:hover { padding-left: 12px; }
.row__idx { font-family: var(--font-display); font-size: 12px; letter-spacing: 0.18em; color: var(--muted); }
.row__title {
  font-family: var(--font-display); text-transform: uppercase; font-weight: 500;
  font-size: clamp(1.7rem, 4vw, 4rem); letter-spacing: -0.04em; line-height: 0.96;
}
.row__desc { color: var(--muted); font-size: 0.98rem; max-width: 30em; text-wrap: pretty; }
.row__desc strong { color: var(--fg); font-weight: 500; }
.row__arr { font-family: var(--font-display); font-size: 1.6rem; text-align: right; transition: transform 0.6s var(--ease); }
a.row:hover .row__arr { transform: translate(6px, -6px); }
.row::after {
  content: ""; position: absolute; left: 0; right: 0; bottom: -1px; height: 1px;
  background: var(--fg); transform: scaleX(0); transform-origin: left; transition: transform 0.9s var(--ease);
}
a.row:hover::after { transform: scaleX(1); }
@media (max-width: 860px) {
  .row { grid-template-columns: 40px 1fr 32px; grid-template-areas: "i t a" ". d ."; row-gap: 12px; }
  .row__idx { grid-area: i; } .row__title { grid-area: t; } .row__desc { grid-area: d; } .row__arr { grid-area: a; }
}
.row-preview {
  position: fixed; left: 0; top: 0; z-index: 7000;
  width: clamp(220px, 22vw, 340px); aspect-ratio: 4 / 5;
  pointer-events: none; opacity: 0;
  transform: translate(-50%, -50%);
  overflow: hidden;
  background: var(--black);
}
.row-preview .tile {
  position: absolute; inset: 0; display: grid; place-items: center; padding: 24px;
  opacity: 0; transition: opacity 0.5s var(--ease);
  background: #0a0a0a; color: #f2f1ed;
}
.row-preview .tile.is-on { opacity: 1; }
.row-preview .tile img { width: 100%; height: 100%; object-fit: cover; filter: grayscale(1) contrast(1.05); }
.row-preview .tile .logo { width: 78%; object-fit: contain; filter: none; height: auto; }
.row-preview .tile .glyph { font-family: var(--font-jp); font-size: 7rem; line-height: 1; }
.row-preview .tile .word { font-family: var(--font-display); text-transform: uppercase; font-size: 2.2rem; letter-spacing: -0.04em; text-align: center; line-height: 0.95; }
.row-preview .tile.light { background: #f2f1ed; color: #0a0a0a; }
@media (hover: none) { .row-preview { display: none; } }

/* ---------- Placeholder block (Camp Kaizen) ---------- */
.placeholder {
  position: relative; overflow: hidden;
  aspect-ratio: 16 / 9; min-height: 52vh;
  background:
    radial-gradient(60% 80% at 30% 70%, rgba(242,241,237,0.10), transparent 60%),
    radial-gradient(50% 60% at 75% 25%, rgba(242,241,237,0.07), transparent 60%),
    #0d0d0d;
  color: var(--white);
  display: grid; place-items: center;
  border: 1px solid rgba(242,241,237,0.12);
}
.placeholder::before {
  content: ""; position: absolute; inset: 0;
  background: repeating-linear-gradient(135deg, transparent 0 24px, rgba(242,241,237,0.035) 24px 25px);
}
.placeholder::after {
  content: ""; position: absolute; inset: -30%;
  background: radial-gradient(40% 40% at 50% 50%, rgba(242,241,237,0.08), transparent 70%);
  animation: drift 14s ease-in-out infinite alternate;
}
@keyframes drift { from { transform: translate(-6%, 4%) scale(1); } to { transform: translate(8%, -6%) scale(1.15); } }
.placeholder__in { position: relative; z-index: 1; text-align: center; display: grid; gap: 14px; justify-items: center; padding: 24px; }
.placeholder__in .jp { font-size: clamp(3rem, 7vw, 6rem); line-height: 1; opacity: 0.9; }
.placeholder__in .label { color: rgba(242,241,237,0.5); }
.placeholder__corner { position: absolute; z-index: 1; font-size: 10px; letter-spacing: 0.2em; text-transform: uppercase; color: rgba(242,241,237,0.4); padding: 16px 18px; }
.placeholder__corner.tl { top: 0; left: 0; } .placeholder__corner.br { bottom: 0; right: 0; }

/* ---------- Logo plates ---------- */
.logo-plate {
  background: #0a0a0a; color: #f2f1ed;
  border: 1px solid rgba(242,241,237,0.12);
  aspect-ratio: 4 / 3; display: grid; place-items: center;
  padding: clamp(28px, 4vw, 56px);
  position: relative; overflow: hidden;
}
.logo-plate img { width: 72%; max-width: 380px; height: auto; object-fit: contain; }
.logo-plate img.logo--wide { width: 84%; }
.logo-plate img.logo--thin { width: 60%; }
.logo-plate img.logo--invert, .row-preview .tile img.logo--invert { filter: invert(1); }
.logo-plate--photo img { width: 86%; max-width: none; }
.figure--wide { aspect-ratio: 16 / 10; }
.logo-plate--cutout { aspect-ratio: 4 / 5; padding: 0; align-items: end; justify-items: center; }
.logo-plate--cutout img { height: 94%; width: auto; max-width: 92%; object-fit: contain; object-position: bottom; filter: grayscale(1) contrast(1.06); position: relative; z-index: 1; }
.logo-plate--cutout .plate-logo { position: absolute; top: clamp(18px, 2.4vw, 32px); left: clamp(18px, 2.4vw, 32px); width: 38%; height: auto; filter: none; z-index: 2; }
.logo-plate::after {
  content: ""; position: absolute; inset: -40%;
  background: radial-gradient(40% 40% at 50% 50%, rgba(242,241,237,0.07), transparent 70%);
  animation: drift 16s ease-in-out infinite alternate; pointer-events: none;
}
.placeholder__in img.logo { width: clamp(240px, 34vw, 520px); height: auto; }
.row-preview .tile .logo.logo--thin { width: 62%; }

/* ---------- Video block (Camp Kaizen) ---------- */
.video-block {
  position: relative; overflow: hidden;
  aspect-ratio: 16 / 9; min-height: 52vh;
  background: #0a0a0a; color: #f2f1ed;
  border: 1px solid rgba(242,241,237,0.12);
}
.video-block video {
  position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover;
  filter: grayscale(1) contrast(1.08) brightness(0.8);
  transform: scale(1.04);
}
.video-block::after {
  content: ""; position: absolute; inset: 0;
  background: linear-gradient(180deg, rgba(10,10,10,0.35) 0%, rgba(10,10,10,0) 40%, rgba(10,10,10,0.55) 100%);
}
.video-block__in { position: absolute; inset: 0; z-index: 1; display: grid; place-items: center; }
.video-block__in img.logo { width: clamp(220px, 30vw, 460px); height: auto; filter: drop-shadow(0 8px 30px rgba(0,0,0,0.5)); }
.video-block__corner { position: absolute; z-index: 1; font-size: 10px; letter-spacing: 0.2em; text-transform: uppercase; color: rgba(242,241,237,0.6); padding: 16px 18px; }
.video-block__corner.tl { top: 0; left: 0; } .video-block__corner.br { bottom: 0; right: 0; }

/* ---------- Figures ---------- */
.figure { position: relative; overflow: hidden; }
.figure img { width: 100%; height: 100%; object-fit: cover; filter: grayscale(1) contrast(1.06); will-change: transform; transform: scale(1.12); }
.figure--portrait { aspect-ratio: 3 / 4; }
.figure--tall { aspect-ratio: 4 / 5; }
.figure__cap { position: absolute; left: 16px; bottom: 14px; color: rgba(242,241,237,0.7); font-size: 10px; letter-spacing: 0.2em; text-transform: uppercase; }

/* ---------- Question swap (founder journey) ---------- */
.swap { position: relative; min-height: 60vh; display: grid; place-items: center; text-align: center; }
.swap__q { position: absolute; inset: 0; display: grid; place-items: center; padding: 0 var(--pad); }
.swap__q .display-l { text-transform: none; letter-spacing: -0.04em; max-width: 12em; }
.swap__to { position: absolute; left: 50%; top: 50%; transform: translate(-50%, -50%); color: var(--muted); }

/* ---------- Roots (bamboo) ---------- */
.roots { position: relative; padding-left: clamp(32px, 6vw, 96px); }
.roots::before { content: ""; position: absolute; left: 0; top: 0; bottom: 0; width: 1px; background: var(--line); }
.roots__grow { position: absolute; left: 0; top: 0; bottom: 0; width: 1px; background: var(--fg); transform: scaleY(0); transform-origin: top; }

/* ---------- Numbers band ---------- */
.numbers {
  display: grid; grid-template-columns: repeat(4, 1fr);
  border-top: 1px solid var(--line); border-left: 1px solid var(--line);
}
.num {
  padding: clamp(28px, 3vw, 44px) clamp(18px, 2vw, 32px);
  border-right: 1px solid var(--line); border-bottom: 1px solid var(--line);
  display: grid; gap: 10px; align-content: start;
}
.num__v { font-family: var(--font-display); font-size: clamp(1.9rem, 3.6vw, 3.4rem); letter-spacing: -0.045em; line-height: 1; font-weight: 500; text-transform: uppercase; }
.num__l { color: var(--muted); font-size: 0.9rem; }
@media (max-width: 860px) { .numbers { grid-template-columns: repeat(2, 1fr); } }

/* ---------- Marquee ---------- */
.marquee { overflow: hidden; white-space: nowrap; border-block: 1px solid var(--line); padding: 20px 0; }
.marquee__track { display: inline-flex; gap: 0; will-change: transform; animation: marquee 40s linear infinite; }
.marquee__track span {
  font-family: var(--font-display); text-transform: uppercase; font-weight: 500;
  font-size: clamp(2rem, 5.5vw, 5.4rem); letter-spacing: -0.04em; line-height: 1;
  padding-right: 0.7em;
}
.marquee__track span em { text-transform: none; }
.marquee__track span .jp { font-size: 0.9em; }
@keyframes marquee { to { transform: translateX(-50%); } }

/* ---------- Principles list ---------- */
.principles { border-top: 1px solid var(--line); counter-reset: p; }
.principle {
  display: grid; grid-template-columns: 64px 1fr; gap: 24px; align-items: baseline;
  padding: clamp(20px, 2.4vw, 34px) 0; border-bottom: 1px solid var(--line);
  font-family: var(--font-display); font-size: clamp(1.4rem, 2.8vw, 2.8rem); letter-spacing: -0.035em; line-height: 1.08; font-weight: 400;
  color: var(--faint); transition: color 0.8s var(--ease);
}
.principle.is-on { color: var(--fg); }
.principle::before { counter-increment: p; content: counter(p, decimal-leading-zero); font-size: 12px; letter-spacing: 0.2em; color: var(--muted); font-weight: 500; }
.principle--final { color: var(--fg); font-weight: 500; font-size: clamp(2rem, 4.5vw, 4.6rem); }

/* ---------- Tag cloud ---------- */
.tags { display: flex; flex-wrap: wrap; gap: 10px 12px; }
.tags span {
  font-size: 12px; letter-spacing: 0.14em; text-transform: uppercase;
  padding: 10px 16px; border: 1px solid var(--line); border-radius: 999px;
  transition: border-color 0.5s var(--ease), background 0.5s var(--ease), color 0.5s var(--ease);
}
.tags span:hover { border-color: var(--fg); background: var(--fg); color: var(--bg); }

/* ---------- Books ---------- */
.books { display: grid; grid-template-columns: repeat(3, 1fr); gap: var(--gap); }
.book { display: grid; gap: 22px; align-content: start; }
.book__cover {
  aspect-ratio: 2 / 3; position: relative; overflow: hidden;
  border: 1px solid var(--line);
  display: grid; align-content: space-between; padding: clamp(18px, 2vw, 28px);
  background: linear-gradient(160deg, rgba(242,241,237,0.06), transparent 60%);
  transition: transform 0.9s var(--ease);
}
.book:hover .book__cover { transform: translateY(-8px); }
.book__cover .t { font-family: var(--font-display); text-transform: uppercase; font-size: clamp(1.6rem, 2.6vw, 2.6rem); letter-spacing: -0.04em; line-height: 0.95; font-weight: 500; }
.book__cover .a { font-size: 11px; letter-spacing: 0.2em; text-transform: uppercase; color: var(--muted); }
.book__cover .spine { position: absolute; left: 0; top: 0; bottom: 0; width: 10px; border-right: 1px solid var(--line); background: rgba(242,241,237,0.04); }
.book__cover.book__cover--inv { background: var(--fg); color: var(--bg); }
.book__cover.book__cover--img { padding: 0; display: block; background: #0a0a0a; border-color: rgba(242,241,237,0.12); }
.book__cover--img img { width: 100%; height: 100%; object-fit: cover; display: block; }
.book__cover.book__cover--inv .a { color: inherit; opacity: 0.6; }
.book__meta { display: grid; gap: 12px; }
.book__meta p { color: var(--muted); max-width: 30em; text-wrap: pretty; }
.book__meta strong { color: var(--fg); }
@media (max-width: 860px) { .books { grid-template-columns: 1fr; } .book { grid-template-columns: 140px 1fr; } }
@media (max-width: 520px) { .book { grid-template-columns: 1fr; } }

/* ---------- Shows (podcast grid) ---------- */
.shows { display: grid; grid-template-columns: repeat(2, 1fr); gap: var(--gap); }
.show { display: grid; gap: 20px; align-content: start; }
.logo-plate img.logo--square { width: 46%; }
.show__meta { display: grid; gap: 12px; }
.show__meta p { color: var(--muted); max-width: 32em; text-wrap: pretty; }
.show__meta strong { color: var(--fg); }
@media (max-width: 860px) { .shows { grid-template-columns: 1fr; } }

/* ---------- Form ---------- */
.form { display: grid; gap: 14px; max-width: 34em; }
.form__row { display: grid; grid-template-columns: 1fr auto; border-bottom: 1px solid var(--fg); }
.form input {
  font: inherit; color: inherit; background: transparent; border: 0; outline: 0;
  padding: 18px 0; font-size: 1.1rem; width: 100%;
}
.form input::placeholder { color: var(--muted); }
.form__note { color: var(--muted); font-size: 0.85rem; }

/* ---------- Footer ---------- */
.footer {
  padding: clamp(72px, 9vw, 140px) var(--pad) 32px;
  border-top: 1px solid var(--line);
  display: grid; gap: clamp(48px, 6vw, 96px);
}
.footer__top { display: grid; grid-template-columns: minmax(0, 5fr) repeat(3, minmax(0, 2fr)); gap: var(--gap); }
.footer__brand { display: grid; gap: 14px; align-content: start; }
.footer__brand .name { font-family: var(--font-display); text-transform: uppercase; font-size: clamp(2rem, 4vw, 3.6rem); letter-spacing: -0.045em; line-height: 0.95; font-weight: 500; }
.footer__brand .tag { color: var(--muted); font-size: 0.95rem; }
.footer__brand .bwm { font-family: var(--font-display); text-transform: uppercase; letter-spacing: 0.12em; font-size: 12px; font-weight: 600; margin-top: 8px; }
.footer__col { display: grid; gap: 10px; align-content: start; }
.footer__col .label { margin-bottom: 8px; }
.footer__col a { color: var(--muted); font-size: 0.95rem; transition: color 0.4s var(--ease); width: fit-content; }
.footer__col a:hover { color: var(--fg); }
.footer__bottom { display: flex; justify-content: space-between; flex-wrap: wrap; gap: 12px; color: var(--muted); font-size: 12px; letter-spacing: 0.06em; padding-top: 24px; border-top: 1px solid var(--line); }
.footer__bottom .jp { font-size: 14px; }
@media (max-width: 860px) { .footer__top { grid-template-columns: 1fr 1fr; } .footer__brand { grid-column: 1 / -1; } }

/* ---------- Utilities ---------- */
.center { text-align: center; }
.mw-narrow { max-width: 44em; }
.mw-mid { max-width: 60em; }
.mx-auto { margin-inline: auto; }
.mt-1 { margin-top: 16px; } .mt-2 { margin-top: 32px; } .mt-3 { margin-top: 56px; } .mt-4 { margin-top: 96px; }
.visually-hidden { position: absolute; width: 1px; height: 1px; overflow: hidden; clip: rect(0 0 0 0); }

@media (prefers-reduced-motion: reduce) {
  body::after { animation: none; }
  .marquee__track { animation: none; }
  .placeholder::after { animation: none; }
  .scroll-hint i::after { animation: none; }
}